The Cords and Modes of Origata / Yamaguchi Nobuhiro (Origata Design Institute)
Bibliographic Details
- Title
- The Codes and Modes of Origata / 折形のコードとモード
- Author
- Nobuhiro Yamaguchi / 山口信博
- Editor
- Osamu Kushida / 櫛田理
- Designer
- Nobuhiro Yamaguchi + Kumi Horie / 山口信博+堀江久実
- Images
- Yosuke Otomo, Takashi Shima, Noboru Yokoyama / 大友洋祐、島 隆志、横山 登
- Publisher
- BON BOOK (TOPPANクロレ)
- Year
- 2025
- Size
- h210 x w150mm
- Weight
- 350g
- Pages
- 144 pages
- Language
- Japanese and English / 日英対訳
- Edition
- 2500 copies / 2500部
- Condition
- New
- ISBN
- 978-4-910462-30-1
Planning: Nobuhiro Yamaguchi+Midori Yamaguchi+Yuko Nishimura, English translation: Louis Templado / 企画:山口信博+山口美登利+西村優子、翻訳:ルイス・テンプラート
Folding, Wrapping, Knotting, Giving.
For centuries, the Japanese have expressed their feelings through the act of giving.
When presenting a gift with genuine care, handing it over uncovered somehow feels incomplete. A simple object is wrapped in decorative paper or enclosed with a ceremonial wrapper, perhaps accompanied by a handwritten note, and only then does it feel ready to be given.
Even today, banknotes for weddings or funerals are placed in ceremonial envelopes, while New Year's gift money is tucked into small pochibukuro envelopes before being handed to children. Even something already made of paper is carefully wrapped in yet another sheet of paper. Perhaps this reflects a distinctly Japanese sensibility: that sincerity cannot be conveyed by an object left bare.
Over many centuries, the Japanese developed an extraordinary culture of gift-giving in which folding patterns, wrapping methods, and knotting techniques change according to the season, the recipient, and the occasion. It is difficult to find anything quite comparable elsewhere in the world. Quietly beautiful and slightly mysterious, this tradition is known as Origata . Although gradually disappearing from modern life, it remains one of Japan's most refined cultural practices.
The origins of Origata can be traced back to the Heian period, when paper was first introduced from China. Women writers of the Heian court composed poems and letters on delicate sheets of ganpi paper, folded and wrapped them, and exchanged them as gifts. In other words, they transformed correspondence into an act of presentation. During the age of the samurai, these customs were codified into formal etiquette, while in the Edo period they spread throughout urban society as an essential part of everyday gift-giving.
At its heart, the practice is remarkably simple: thinking of another person while folding a sheet of paper and wrapping a gift. Yet the resulting forms possess a beauty that continues to surprise. This quiet elegance is, I believe, what first captivated Nobuhiro Yamaguchi, the graphic designer and author of this book.
According to Yamaguchi-san, his first encounter with Origata came by chance around 1997, when he found an original copy of Tsutsumi no Ki (A Record of Wrapping ), published in 1840 by Ise Sadatake, at a second-hand bookshop in Tokyo's Jinbocho district. At first, simply deciphering its flowing cursive script written in historical kana was challenge enough. Yet it seems likely that, even then, he instinctively recognized in these folded forms a sculptural beauty that resonated with the principles of modern design.
The latter half of this book explores that connection in depth, so there is no need to anticipate its arguments here. Suffice it to say that, while many have studied Origata as a system of etiquette and ceremonial codes, Yamaguchi-san is perhaps the first to examine it through the lens of design.
This volume also marks the twenty-fifth anniversary of the Origata Design Institute, founded in 2002. The book is divided into two parts. The first, Folding, Wrapping, Tying, and the Seasons , presents practical examples of Origata arranged as a seasonal almanac, illustrating how its forms respond to the changing rhythms of the year. The second, Between Origata and Graphic Design , investigates the deeper relationship between this centuries-old tradition and the language of modern design.
Believing that Origata deserves recognition as an international cultural concept, Yamaguchi has made the book fully bilingual in Japanese and English. Nobuhiro Yamaguchi is not only the founder of the Origata Design Institute but also a graphic designer, haiku poet, Shinto priest, amateur printer, and collector of antiques.
The title label mounted on the cover contains one final surprise. Although it has been lightly embossed with mountain and valley folds, it is permanently attached and cannot be removed. Yet, by following the scored lines with your fingers, you can discover that it forms the pattern for a traditional chopstick wrapper—a quiet reminder that even the book itself embodies the spirit of Origata .
Some years ago, FRAGILE BOOKS introduced a rare collection of Noshi Origata samples from the Ogasawara school. Today, another treasure rests before me: wedding Origata samples from the Ise school. Hold them up to the light and the folded layers emerge in delicate relief, their shadows unfolding like the wings of a butterfly.
Even in the busiest of lives, there should always remain moments for simple rituals: folding a sheet of paper, wrapping a gift, tying a knot. In such quiet gestures, care takes shape, and what cannot be spoken is gently passed from one person to another.